Talkable has helped to boost customer acquisition and sales, improve internal A/B testing and increase visibility into referral program performance.
Soko Glam wanted to boost customer acquisition and sales, improve internal A/B testing and optimization capabilities and increase visibility into referral program performance. Their former solution lacked functionality for Soko Glam to independently run and analyze meaningful A/B tests.
Talkable's Reporting Suite exposes customer conversion rates throughout the funnel to identify and A/B test underperforming share channels, copy, creative, placements, and user flow.
Email open and click-through rates were below industry benchmarks when compared to other Talkable clients within the beauty vertical.
Advocates could share via several different channels. Twitter shares converted at <1%.
Only 14% of referred friends made a purchase within the first 24 hours of visiting the site.
Referral channel contribution to overall sales
The flexibility that Talkable offers is unparalleled by other vendors. You can tinker with almost every aspect of the program and test and analyze every aspect of your campaigns. I haven’t seen any other referral vendor that can offer the level of flexibility that Talkable has.
Chanelle Leslie,
Elevate eCommerce sales by integrating referral, survey and review programs. See how SwimOutlet, PuraVida, & Olipop boosted conversions by up to 400%.
Talkable powered a word-of-mouth channel for a niche brand, through customer segmentation, user insights, and a rigorous approach to testing.
The program aimed to measurably increase sales, but also achieve ByHeart's goals of maximizing profits and deepening customer relationships during...