--- title: "RhinoShield Case Study: referrals as a high converting traffic source" description: By following the best practices, RhinoShield’s referral campaigns have seen a 77.8x performance improvement in comparison to their past referral program. image: https://blog.talkable.com/hubfs/Rhino_960x530.jpeg --- [![Talkable Logo Blog](https://blog.talkable.com/hs-fs/hubfs/full%20color%20logotype-min.png?width=120&height=26&name=full%20color%20logotype-min.png)](https://www.talkable.com/) - [Blog Posts](https://blog.talkable.com) - [Case Studies](https://blog.talkable.com/case-studies) - [Guides and eBooks](https://blog.talkable.com/ebooks) [Talk to an expert](https://lp.talkable.com/lets-talk-referral) Tech # RhinoShield Case Study: referrals as a high converting traffic source By following the best practices, RhinoShield’s referral campaigns have seen a 77.8x performance improvement in comparison to their past referral program. [Talkable](https://blog.talkable.com/case-studies/author/admin) Jan 21, 2022 ---   ## Client objective RhinoShield’s primary objectives are to achieve additional sales through referral marketing and gain a higher converting traffic source. The initial challenge for RhinoShield was trying to implement a new marketing channel that they had never consistently used. The business was seeing high volumes of traffic but few visitors were converting. RhinoShield needed its referral marketing channel to create a higher converting traffic source. Before, RhinoShield ran a short-lived referral program with a different referral software vendor but found it too time-intensive to create customized campaigns. The main reason RhinoShield decided to stop using referral marketing was the program drove less than .05% of their monthly revenue. ## Quick Campaign Launch Action The Talkable team was able to quickly integrate and create the customer-facing campaign screens and implement customer feedback. Results As a result of our collaboration and consistent communication, RhinoShield minimized the use of its internal resources and was able to get its referral marketing campaigns up and running in 13 business days. ## Converting Traffic Action Talkable Campaign Managers created a reward gleam campaign, which is a type of campaign that helps with on-site conversion rate by reminding Friends and Advocates to use their rewards. Results With Talkable's expertly crafted campaigns, RhinoShield is now seeing an increase in its site traffic and has been able to convert 17.3% of its referral traffic. . * I’m looking forward to seeing our site traffic continuing to grow in the coming months and Talkable being even more profitable for RhinoShield.*   ![guillaume pauthion - referral program talkable](https://d2jjzw81hqbuqv.cloudfront.net/assets/v1/static/case_study_rhinoshield/guillaume-pauthion-2x-520811190d5e66bfa17bfdd4aa6c04d9bd4a1db184617176976adb66aeac7b7b.png) *     Guillaume Pauthion, * *Europe Brand Manager* ## Revenue Action Talkable campaign experts managed and created RhinoShield’s referral marketing campaigns; as a result, they ensured Rhinoshield was following best practices. Results By following the best practices, RhinoShield’s referral marketing campaigns have seen a 77.8X performance improvement in comparison to their past referral program. ![statistics-2x-3f8a209089e892ca55a5c7083e5145ec62aa6b30d291c955efbde34fb69b1c39](https://blog.talkable.com/hs-fs/hubfs/statistics-2x-3f8a209089e892ca55a5c7083e5145ec62aa6b30d291c955efbde34fb69b1c39.jpeg?width=207&name=statistics-2x-3f8a209089e892ca55a5c7083e5145ec62aa6b30d291c955efbde34fb69b1c39.jpeg)   One of Talkable’s primary goals is to use referral marketing to help drive site traffic and optimize their referral program for conversions. Although RhinoShield has just started working with Talkable, they are already seeing 3.9% of their monthly revenue comes from referrals.           *Working with Talkable has been extremely positive. We started at zero and quickly got to a good place.*   ![guillaume pauthion - referral program talkable](https://d2jjzw81hqbuqv.cloudfront.net/assets/v1/static/case_study_rhinoshield/guillaume-pauthion-2x-520811190d5e66bfa17bfdd4aa6c04d9bd4a1db184617176976adb66aeac7b7b.png) *     Guillaume Pauthion, * *Europe Brand Manager*     ![decorate navigation - referral program talkable](https://d2jjzw81hqbuqv.cloudfront.net/assets/v1/static/case_study_whoop/whoop-logo-white-7d857f4cc81e1ff375fd3f61bcb9f7f29c40ddf9b4e0bba908b7d047d06754bc.svg) [Tech](https://blog.talkable.com/case-studies/tag/tech) ## Similar posts Health&Wellness ### [Hydrow Case Study: in-app referral program](https://blog.talkable.com/case-studies/hydrow) Besides the ongoing optimization of the referral program, Talkable also enabled an in-app referral program. It showed great results, with ROI... Talkable Apr 29, 2022 Beauty ### [Soko Glam Case Study: optimizing referral program through A/B testing](https://blog.talkable.com/case-studies/soko-glam) Talkable has helped to boost customer acquisition and sales, improve internal A/B testing and increase visibility into referral program performance. Talkable Jan 22, 2022 Jewelry ### [James Allen Case Study: a referral program for a jewelry retailer](https://blog.talkable.com/case-studies/james-allen) Talkable’s referral program allows James Allen to take advantage of already-occurring offline behavior by bringing it online to be tracked and... Talkable Jan 17, 2022 ### Get notified on referral marketing insights Be the first to know about new Referral Marketing insights from eCommerce industry leaders to build or refine your growth strategy. 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