--- title: Talkable Blog | eCommerce Trends description: eCommerce Trends | Blog on referral marketing best practices and tips to increase brand advocacy and acquire new customers image: https://blog.talkable.com/hubfs/LinkedIn%20profile%20banner_2.png --- [![Talkable Logo Blog](https://blog.talkable.com/hs-fs/hubfs/full%20color%20logotype-min.png?width=120&height=26&name=full%20color%20logotype-min.png)](https://www.talkable.com/) - [Blog Posts](https://blog.talkable.com?hsLang=en) - [Case Studies](https://blog.talkable.com/case-studies?hsLang=en) - [Guides and eBooks](https://blog.talkable.com/ebooks?hsLang=en) [Talk to an expert](https://lp.talkable.com/lets-talk-referral?hsLang=en) # eCommerce Trends ![blog bgr-1-min](https://blog.talkable.com/hubfs/blog%20bgr-1-min.png) - [ALL](https://blog.talkable.com/all?hsLang=en) - [Referral Marketing](https://blog.talkable.com/tag/referral-marketing?hsLang=en) - [eCommerce Trends](https://blog.talkable.com/tag/ecommerce-trends) - [Best practices](https://blog.talkable.com/tag/best-practices?hsLang=en) - [Growth Marketing Strategies](https://blog.talkable.com/tag/growth-marketing-strategies?hsLang=en) - [Customer Loyalty](https://blog.talkable.com/tag/customer-loyalty?hsLang=en) - [CampaignsWeLove](https://blog.talkable.com/tag/campaignswelove?hsLang=en) - [Release Notes](https://blog.talkable.com/tag/release-notes?hsLang=en) - [Tech](https://blog.talkable.com/tag/tech?hsLang=en) - [video](https://blog.talkable.com/tag/video?hsLang=en) - [AI](https://blog.talkable.com/tag/ai?hsLang=en) - [Beauty](https://blog.talkable.com/tag/beauty?hsLang=en) - [Email Marketing](https://blog.talkable.com/tag/email-marketing?hsLang=en) - [cgc](https://blog.talkable.com/tag/cgc?hsLang=en) - [ugc](https://blog.talkable.com/tag/ugc?hsLang=en) - [Apparel](https://blog.talkable.com/tag/apparel?hsLang=en) - [Education](https://blog.talkable.com/tag/education?hsLang=en) - [Health&Wellness](https://blog.talkable.com/tag/healthwellness?hsLang=en) - [a/b testing](https://blog.talkable.com/tag/a-b-testing?hsLang=en) - [product updates](https://blog.talkable.com/tag/product-updates?hsLang=en) eCommerce Trends ### [Our Hubspot INBOUND 2024 Main Takeaways](https://blog.talkable.com/hubspot-inbound-2022-main-takeaways?hsLang=en) Talkable made its inaugural appearance at INBOUND 2024 in Boston. The main insights were around the ways to make consumers feel heard and connected. Eugine Dychko Oct 20, 2024 eCommerce Trends ### [Talkable's Exciting December Product Updates: Elevating Your Referral Marketing in 2024](https://blog.talkable.com/talkables-december-2023-product-updates?hsLang=en) Discover Talkable's innovative December updates! Featuring Talkable Video for CGC, influencer campaigns, multi-geo support, and AI in referral... Talkable Dec 20, 2023 eCommerce Trends ### [Understanding the Power of CGC v. UGC in Referral Marketing](https://blog.talkable.com/user-generated-vs-customer-generated-content?hsLang=en) Learn more about the key differences between user and customer-generated content and how Talkable can help you leverage both through refer-a-friend... Talkable Jun 30, 2023 eCommerce Trends ### [Drive More Sales when You Build Community with Referral Marketing Campaigns](https://blog.talkable.com/drive-more-sales-when-you-build-community-with-referral-marketing-campaigns?hsLang=en) Learn more about how customer referral programs work thanks to communities where loyal customers are willing to share products on a company’s behalf. Talkable Feb 21, 2023 eCommerce Trends ### [Beauty and Cosmetics Industry Trends 2022 - 2024](https://blog.talkable.com/beauty-and-cosmetics-industry-trends-2022?hsLang=en) A retrospective look at how the last three years shaped the new beauty industry reality, plus beauty industry trends to watch for in 2024. Eugine Dychko May 17, 2022 eCommerce Trends ### [How to Build Your 2024 eCommerce Marketing Budget (Top 4 Channels)](https://blog.talkable.com/how-to-build-your-2022-ecommerce-marketing-budget-top-4-channels?hsLang=en) What will eCommerce marketing budgets look like in 2024, and what new trends or old stand-bys will they accommodate? 4 marketing channels to try this... Erika Carmichael Nov 29, 2021 eCommerce Trends ### [Identify, acquire and retain high-value customers in eCommerce](https://blog.talkable.com/identify-acquire-and-retain-high-value-customers-in-ecommerce?hsLang=en) How to identify, acquire and retain high-value customers for an eCommerce brand. Customers that have high LTV and AOV and identify as brand... Eugine Dychko Sep 28, 2021 eCommerce Trends ### [eCommerce Holiday Campaigns  for 2024: Easy Referral Marketing Ideas](https://blog.talkable.com/ecomerce-holiday-campaigns-referral-marketing?hsLang=en) eCommerce holiday campaign ideas for referral marketing in 2024. Campaign examples from Talkable to boost online sales for Black Friday and Cyber... Erika Carmichael Sep 21, 2021 eCommerce Trends ### [How to Leverage a Customer-Centric Approach in Your eCommerce Business](https://blog.talkable.com/how-to-leverage-a-customer-centric-approach?hsLang=en) How do you stand out in an environment where any eCommerce brand could potentially be a competitor? Well, a customer-centric approach to doing... Erika Carmichael Jun 17, 2021 [1](https://blog.talkable.com/tag/ecommerce-trends/page/1?hsLang=en) [2](https://blog.talkable.com/tag/ecommerce-trends/page/2?hsLang=en) ... [3](https://blog.talkable.com/tag/ecommerce-trends/page/3?hsLang=en) ### Get notified on referral marketing insights Be the first to know about new Referral Marketing insights from eCommerce industry leaders to build or refine your growth strategy. 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